Communication Strategies

Leadership is a process by which a leader uses to get his or her subjects fully and without resistance commit to new and required actions to achieve the common set goals by holding on to the common values. For a long time, people have come up with different types of leadership models and theories to be adopted by leaders and managers to achieve success in managing of a firm.

The four main models of leadership include Transformational leadership, which their leaders inspire, motivate and encourage their team members who are their followers beyond the job description. They bring change to their working environment through improvement of existing situation at whatever cost thus they anticipate for problems in advance and take necessary steps Charismatic type of leadership occurs when the leaders possess the natural ability attracting and inspiring people into committing to their course of action. The third leadership model is the transactional one in which its leaders set standards of performance and evaluates how their followers have performed. There management style is exceptional and they believe in contingent reward Whereas visionary leadership is by leaders who have the ability to see the activities that will happen. They dont concentrate on the things at current. They manage to attract followers as result of their attractive visions.

Transformational leadership
Such leaders presume that they will be followed by those people they inspire and that a person who has a greater vision and undying passion will always achieve bigger things. They concentrate on encouraging their teammates to be enthusiastic and have greater motivation and energy. Working for such a person is good and it uplifts an individual as a result of the passion and motivational energy they put in everything, the care they give and the desire they have for to succeed.

They develop a vision through viewing the future, which will excite and attract potential followers. The vision is either designed by the leader, senior team or be as a result of major discussions. The selling process then begins in which the vision is constantly sold. It needs more commitment and motivational energy as it will attract few people immediately and others will join slowly. The leader uses every available opportunity and will inject whatever procedure that will work to convince teammates to join.  He has to concentrate on creating trust and positively sell the personal integrity they possess thus selling both the vision and themselves. The leader then finds the way forward putting in mind that they will be some failures and correctional steps to take thus need to ensure progress hence their happiness. The last stage is to be upfront and at the center of the action (Jasper, 2005). They should always be visible and ready to be counted rather than hide behind their teammates. Their attitudes and actions should be a guideline on the rest of the team of what is expected of them. They motivate and rally their following crowd as they show them their total commitment, which will keep them going, even in hard times.

Its effects to the contemporary society
Such leaders may contribute either negatively or positively to the growth of an organization. On the positive side the leader can transform both the organization and the followers hence the followers can become the product of transformation. Their enthusiasm and energy levels always help to boost the overall morale of the followers hence leading them to achieving set goals for the firm.

The energy that may get the followers going might also make them give up as a result of relentlessly applying too much enthusiasm that wear out others. Concentrating on the large picture and leaving out the details may also lead to failure. There main focus is to transform so when working in organization that do not need transformation they result to frustration. Finally, their confidence may be misunderstood for the reality or truth on the ground, which leads to very big falls.

Charismatic Leadership
Such a leader needs charming personality and grace to create followers. They need to believe in themselves for it is their personality that makes them and to be followed no power from outside or authority. The leaders talk to individuals one by one, which make them think they are the most valuable people in the world at that time. They scan and read there environment attentively thus able to study the moods and needs of individuals and groups at large. They then apply necessary action and valuable words to cool the situation.

They use a wide range of procedures and methods in upholding their image. They win trust by engaging in personal sacrifices and risks in support of what they believe in. They use both verbal and body language in showing their charisma. this is a style of leadership common with the politicians and they try as much as possible to make their group unique from the rest making it look superior. They get attached to the group so much to avoid any opposition given by the rest of the group.

Differences and similarities between the charismatic and transformational leader
The main similarity is that both leaders have some level of charisma. The main differences come into effect when looking at their focus. The transformation leader is concerned with transforming both the followers and the organization but the charismatic leader may not be interested in transformation. The charismatic leader cares only about himself and not his followers contrary to the transformational leader who values about the success of the followers. The charismatic leaders values may destroy or build a firm for they are highly significant and unquestionable unlike the transformational leader whose actions may be questioned. Lastly leaders with charisma are intolerant to any opposition and view themselves as irreplaceable hence problem of succession.

Transactional leadership
This is type of leadership in which the leader understands what his followers want from their job and ensures that they get it if at all his or her performance is good. He gives rewards and encouraging promises to the followers efforts. If at all the self interest of the follower will get the job done, he will respond positively by helping him get whatever it is that he needs.

This is very different from the charismatic leadership as the leaders main focus is on the followers not himself. It is also different from that of a transformational leader for he can fit in both organizations that need and do not need change. The leader also does not impose to the followers strict course of action and high level of enthusiasm if at all he sees that they are not up to the task. This is very important to the contemporary society for organizations most valuable resource nowadays is the human resources.

Visionary leadership
Many leaders have decided to practice this kind of leadership because as much as a firms operation are determined by the present and past, the organizations stable performance can only be maintained by looking into the future. The leaders determine the necessary training and programs that would be required by the employees to make sure that they are par to the rapid changes in technology. The leaders main point of focus is developing his employees through which he can gain competitive advantage. It is very different from that of transformational, which has no business looking into the future rather than what the manager believes is the right course of action. It has similarities with transactional one for they both concentrate on how to improve their employees to achieve set goals. The only difference is that the transactional leaders main area of focus is on the present need of employing while the visionary leader is not only concerned with present but also what the employee will need.

Conclusion
At the end of the day a leaders main concern is meeting the set goals of his team. However, the leader should try as much as possible to consolidate that with the needs of the followers in his team. This requires that a leader should be flexible to adapt to the changes in his environment as fast a possible. If at all what the employees are asking for is very crucial to the stability of the firm he should be in a position to respond to that no matter his or her beliefs (transformational and charismatic leadership).

It is clear that the transactional and visionary models are key to the success of the firms as both the followers and firm can grow and they both use the situational leadership, which comes up as a result of a situation and participative leadership in which they value what their followers have to say.